Tel Aviv

Tel Aviv is only a 4,5 hours’ flight from Scandinavia. The temperature in 27°C in October. The mile- long beaches, chic hotels and legendary nightlife makes us ask ourselves why we are here in Scandiland?!

Tel Aviv is at a glance confusingly similar to Barcelona or other European cities by the Mediterranean. The humid warmth, beautiful Bauhaus architecture, mile long beaches, sky scrapers, palms and the open and liberal mindset in everyone we meet, immediately brings out the better version of yourself. It is not for nothing it has been dubbed Miami of the Middle east or Mediterranean’s capital of cool. The citizens’ playfulness and mindfulness almost seems to be the result of living in a political high strung conflict area and the most human way to deal with it.




Neve Tzedek

Neve Tzedek means Oasis of Justice, and is quite literally a hip oasis in the city between Jaffa and Rotschild Boulevard. The small, narrow streets are home to small boutiques, vintage fashion & design. Stop for a green meal at Bana, Nahmani Street 36. A jewel for the vegan crowd.


This ancient Mediterranean port has today regenerated to a another highly desirable part of Tel Aviv. The old narrow streets and courtyards hold a great mix of Christians, Arabs and Jews. While here you cannot miss Jaffa’s big flea market. Make sure to visit Zielinski & Rozen’s for lovely handmade soaps and perfumes. Round it up with seafood at retaurant Kalamata, possibly with Jaffa’s best sea view.

Another port worth visiting is newly renovated Namal Tel Aviv, which hosts trendy food market Huk Hanamal, a lot of tasty restaurants and is easy to access by bike. Bike is probably also the best way of exploring Tel Aviv. Rent by the hour all over town and with pedestrian and bike pathways in a relatively flat city, it makes the best ways to see this dynamic city.


South of Tel Aviv

If Tel Aviv is the ultimate hipster destination this would be the epi-center. Here is the go-to spot for artists, musicians – or people who dress like artists and musicians. Check out art gallery Florentine45 – attracting emerging talent as well as leading Israeli artists from the national and international art scene. Have a meal at funky Dalida. Hip and happening, a trendy place to see — and be seen.


Market House

This boutique hotel is built on the archaeological ruins of a byzantine chapel, which you will note as you enter the hotels glass floor lobby. Nicely priced, neat and perfectly situated in the middle of Jaffa, close to the beach and flea market!


Market Place – boutique hotel

Montefiore St 36, Tel Aviv, 66883

In the heart of Tel Aviv, in a beautiful Eclectic Style villa (the precursor of Bauhaus architecture) behind Rotschild Boulevard, you will find this boutique hotel that will keep you pampered through the weekend. Extra plus for their great restaurant that makes sure you do not really need anything else during your stay.

The Norman
Nahmani St 23-25, Tel Aviv-Yafo, 6579441

This boutique super luxury hotel and restaurant must be the ultimate stay. Enjoy the roof top swimming pool, yoga & pilates sessions or a soothing massage before a refreshing drink in The Library Bar. Mediterranean marries European flavors in Norman’s high-end restaurant Alena or chose a blend of traditional Izakaya-style Japanese Tapas and modern European cuisine on the 3rd floor open terrace.

Old Jaffa Hostel

A more spartan choice would be this very charming hostel located just steps away from anything you want in Tel Aviv with a 300 sq. meters of rooftop garden space.

Old Jaffa – clean, cheap & sharming 🙂


North Abraxas
Lilienblum 40, Tel Aviv-Yafo
+972 3-516-6660

Chef Eyal Shani is a serial restaurant entrepreneur, spread all around Israel and newly opened in the States. Of course already rewarded as best new-comer. His take on food is simple but serious. Fresh raw material. Brown paper cloth. Sometimes a plate, but ALWAYS insanely fresh raw material. Get seated in the bar facing the open kitchen or book a table.

Must try!
The whole grilled cauliflower is fantastic! For dessert go with his Desert Spanked Tomatoes.

Aria Moments
Nahalat Binyamin St 66, Tel Aviv-Yafo, Israel

In Aria upstairs restaurant, promising chef Guy Gamzu is head of the game. This minimal, almost Scandinavian, french bistro and wine bar serves great fusion dishes were Israel meets the international kitchen. Fabulous raw food and a dishy crowd!

3 Ahad Ha’am St. Tel Aviv-Jaffa, Israel

In new hip Neve Tzedek Popina serves food arrangements extraordinaire.
The menu is divided by cooking method: grilled, steamed etc. with a lot of small dishes for you to design your own sample menu. A fine mix of Italian, Israeli & international.

Manta Ray
Kaufmann St 703, Tel Aviv-Yafo

The beach restaurant for breakfast, lunch, dinner or drinks. As excellent as it is simple!

Parmesan & Endive Salad at Manta Ray

Kidron St 44, Tel Aviv-Yafo, Israel

And another great restaurant along the beach stroll south of Jaffa!

Lentils, prepared with sun & love!


Magasin III Jaffa
34 Olei Zion, Jaffa
6813131, Tel Aviv -Yafo

In January 2018 the Stockholm based gallery, Magasin 3, opened a permanent satellite gallery in Jaffa. Contemporary international art.

Raw Art Gallery
Shvil Ha’Meretz St 3, Building 8. 4th floor, Tel Aviv 66535

Cool gallery with a social patos representing young, emerging artists who work in diverse media, and promotes cutting-edge local and international art. The gallery is committed to providing a solid platform for the artists and to exposing their work to a global audience.


Entry to Raw Art Gallery 

Helena Rubenstein Pavilion for Contemporary Art
6 Tarsat Blvd, 64283 Tel Aviv, Israel

One of Tel Aviv Museum of Art’s three main buildings,  hosting temporary exhibitions, reflecting diverse fields and practices in contemporary Israeli and International art.

Tel Aviv Museum of Art
Shaul Hamelech Blvd 27

One of Israel’s leading artistic and cultural institutions with traditional art as Gustav Klimt, Joan Miró, Marc Chagall and Picasso is for your display here.

The museeum contains departments of:
Israeli Art 
from the beginning of the 20th century to the present. Modern and Contemporary – international works from the mid-19th century to the present. Prints and Drawings, Photography, Architecture & Design and Old Masters Department – with art from the 16th to the 19th century.



English guide:

Swedish guide: